Google creative status codes

Google returns these integers in ${CREATIVE_STATUS_CODE} on the win or loss notice. They are not ${AUCTION_LOSS} values. Loss reason 501 is on the [Google loss reason page](/docs/openrtb/loss/exchange/google/501/).

Published codes

Published in the Google Authorized Buyers creative status codes. The OpenRTB list these sit beside is the loss reason code table.

Value	Name	Meaning
`1`	Creative won the auction	Creative won the auction
`2`	Internal error	Internal error
`3`	Unknown error (deprecated)	Unknown error (deprecated)
`4`	Internal error: unknown status code	Internal error: unknown status code
`5`	Creative filtered due to landing page quality	Creative filtered due to landing page quality
`6`	Creative filtered because malware was detected	Creative filtered because malware was detected
`7`	Creative URL has not yet been reviewed	Creative URL has not yet been reviewed
`8`	Unknown error (deprecated)	Unknown error (deprecated)
`9`	Unknown error (deprecated)	Unknown error (deprecated)
`10`	Creative was not approved	Creative was not approved
`11`	Creative has not yet been categorized	Creative has not yet been categorized
`12`	Creative filtered by publisher through the Publisher Controls ad review tool	Creative filtered by publisher through the Publisher Controls ad review tool
`13`	Creative filtered because the context of the inventory was incompatible with ad content, according to ad policy	Creative filtered because the context of the inventory was incompatible with ad content, according to ad policy
`14`	Creative filtered because of detected excluded_sensitive_category	Creative filtered because of detected excluded_sensitive_category
`15`	Creative filtered because one or more detected product categories were excluded in the bid request	Creative filtered because one or more detected product categories were excluded in the bid request
`16`	Creative filtered because one or more detected vendors are ineligible to serve ads on the Ad Exchange	Creative filtered because one or more detected vendors are ineligible to serve ads on the Ad Exchange
`17`	Creative filtered because one or more declared vendors were excluded in the bid request	Creative filtered because one or more declared vendors were excluded in the bid request
`18`	Creative filtered because one or more declared attributes were excluded in the bid request	Creative filtered because one or more declared attributes were excluded in the bid request
`19`	Creative filtered because one or more declared sensitive categories were excluded in the bid request	Creative filtered because one or more declared sensitive categories were excluded in the bid request
`20`	Unknown error (deprecated)	Unknown error (deprecated)
`21`	Creative filtered because the required field buyer_creative_id is missing	Creative filtered because the required field buyer_creative_id is missing
`22`	Creative filtered because no matching ad slot was found	Creative filtered because no matching ad slot was found
`23`	Creative filtered because the returned adgroup_id is invalid (not one of the matched adgroups)	Creative filtered because the returned adgroup_id is invalid (not one of the matched adgroups)
`24`	Creative filtered because the required adgroup_id field is missing	Creative filtered because the required adgroup_id field is missing
`25`	Creative filtered because the declared width and height do not match the request	Creative filtered because the declared width and height do not match the request
`26`	Creative filtered because the required fields width or height are missing	Creative filtered because the required fields width or height are missing
`27`	Creative filtered because it includes more than one of the following: html_snippet, video_url	Creative filtered because it includes more than one of the following: html_snippet, video_url
`28`	Creative filtered because click_through_url was not empty	Creative filtered because click_through_url was not empty
`29`	Unknown error (deprecated)	Unknown error (deprecated)
`30`	Unknown error (deprecated)	Unknown error (deprecated)
`31`	Unknown error (deprecated)	Unknown error (deprecated)
`32`	Unknown error (deprecated)	Unknown error (deprecated)
`33`	Creative filtered because the required field html_snippet was empty	Creative filtered because the required field html_snippet was empty
`34`	Creative filtered because the required field video_url was empty	Creative filtered because the required field video_url was empty
`35`	Unknown error (deprecated)	Unknown error (deprecated)
`36`	Creative filtered because the required field click_through_url was empty	Creative filtered because the required field click_through_url was empty
`37`	Creative filtered because html_snippet should be empty when video is requested	Creative filtered because html_snippet should be empty when video is requested
`38`	Creative filtered because video_url field was not empty, should be empty unless video is requested	Creative filtered because video_url field was not empty, should be empty unless video is requested
`39`	Unknown error (deprecated)	Unknown error (deprecated)
`40`	Unknown error (deprecated)	Unknown error (deprecated)