Google creative status code 28: Creative filtered because click_through_url was not empty

Google creative statusReturned in ${CREATIVE_STATUS_CODE}

What Google creative status says

Creative filtered because click_through_url was not empty

Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 28 is this status.

What was checked

Google checked click_through_url.

What to change

Leave click_through_url empty for this request. A populated value returns this status.

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