Google creative status code 121: Creative filtered because the billing entity it is attributed to is out of budget
What Google creative status says
Creative filtered because the billing entity it is attributed to is out of budget
Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 121 is this status.
What was checked
Google checked declared creative attributes against the exclusions on the request.
What to change
Drop the excluded attribute, or skip requests that block it.
Related
- All Google creative status codes
- The OpenRTB loss reason table
- Google Authorized Buyers creative status codes
- Google creative status code 119: Creative filtered by publisher's exclusion rules
- Google creative status code 120: Creative filtered because the language could not be detected and the publisher has language restrictions
- Google creative status code 122: Creative filtered due to frequency caps
- Google creative status code 123: Creative filtered because it is not allowed to serve on the Android platform