Google creative status code 80: Creative filtered because the bid price was below the minimum CPM threshold
What Google creative status says
Creative filtered because the bid price was below the minimum CPM threshold
Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 80 is this status.
What was checked
Google compared the creative on the bid with the constraint named in this status.
What to change
Status 80 names the constraint. It clears when that condition is gone. Bidding the same creative again returns 80.
Related
- All Google creative status codes
- The OpenRTB loss reason table
- Google Authorized Buyers creative status codes
- Google creative status code 78: Creative filtered because the declared creative size was not present in pre-targeting adgroup
- Google creative status code 79: Creative was outbid
- Google creative status code 81: Creative was not allowed in Private Auction or Preferred Deal
- Google creative status code 82: Creative filtered because the ad language is not allowed by the publisher