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Google creative status code 78: Creative filtered because the declared creative size was not present in pre-targeting adgroup

Google creative statusReturned in ${CREATIVE_STATUS_CODE}

What Google creative status says

Creative filtered because the declared creative size was not present in pre-targeting adgroup

Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 78 is this status.

What was checked

Google compared the creative on the bid with the constraint named in this status.

What to change

Status 78 names the constraint. It clears when that condition is gone. Bidding the same creative again returns 78.

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