Google creative status code 36: Creative filtered because the required field click_through_url was empty
What Google creative status says
Creative filtered because the required field click_through_url was empty
Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 36 is this status.
What was checked
Google required click_through_url and did not accept the value it found.
What to change
Set click_through_url to the value this request expects. Status 36 is that field check.
Related
- All Google creative status codes
- The OpenRTB loss reason table
- Google Authorized Buyers creative status codes
- Google creative status code 34: Creative filtered because the required field video_url was empty
- Google creative status code 35: Unknown error (deprecated)
- Google creative status code 37: Creative filtered because html_snippet should be empty when video is requested
- Google creative status code 38: Creative filtered because video_url field was not empty, should be empty unless video is requested