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Google creative status code 63: Creative filtered because an expandable vendor was declared, but expandable directions are missing from Ad.attribute

Google creative statusReturned in ${CREATIVE_STATUS_CODE}

What Google creative status says

Creative filtered because an expandable vendor was declared, but expandable directions are missing from Ad.attribute

Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 63 is this status.

What was checked

Google checked the vendors declared on the creative against the request and against Ad Exchange eligibility.

What to change

Remove the excluded or ineligible vendor from the creative, or skip requests that exclude it.

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