Google creative status code 203: Ad contains a GDPR consent macro with a GVL ID not present in the latest version of the Global Vendor List
What Google creative status says
Ad contains a GDPR consent macro with a GVL ID not present in the latest version of the Global Vendor List
Google returns this number in ${CREATIVE_STATUS_CODE} on the loss notice. It is not an ${AUCTION_LOSS} value. A search for Google creative status code 203 is this status.
What was checked
Google checked the GDPR consent macro and the Global Vendor List id inside the creative.
What to change
Use a GVL id that is a positive integer and present on the current Global Vendor List, and make sure the TC string consents to the vendors in the creative.
Related
- All Google creative status codes
- The OpenRTB loss reason table
- Google Authorized Buyers creative status codes
- Google creative status code 201: The TC string doesn't contain consent for one of the vendors included in this ad creative.
- Google creative status code 202: Ad contains an invalid IAB GVL macro, for instance a consent macro with a GVL ID anything other than a positive integer
- Google creative status code 204: The creative's instream format is not allowed (i.e. linear vs. non-linear)
- Google creative status code 205: Creative was disapproved