Content.channel

A Channel object for the specific channel or station the content is on, such as a linear TV channel or a streaming channel inside an aggregator app. Added in OpenRTB 2.6.

CurrentobjectOptionalSince 2.6-202204

Field facts

Path: app.content.channel, dooh.content.channel, site.content.channel
Object: Content
Type: object
Requirement: Optional
Added: OpenRTB 2.6-202204
Spec section: 3.2.16

How it is used

Buyers combine channel and network to buy programming across apps. In FAST apps, set it from the player at break time, because the channel changes as the viewer moves between streams.

Example

Where the field sits in a payload, with everything else left out:

{
  "id": "req-1",
  "app": {
    "content": {
      "channel": {
        "id": "ch-12",
        "name": "Northwind Drama",
        "domain": "northwinddrama.example"
      }
    }
  }
}

Version history

Added in OpenRTB 2.6-202204, and present in the latest snapshot. The table shows how each version's spec text types the field.

Versions	Type in the spec	Required	Deprecated
2.6-202204	Added in the first 2.6 release, published without a structured text archive; the 2.6-202210 republication is the first tagged text.
2.6-202210 to 2.6-202606	object	No	No