Network.name

A readable name for the network the content is on, such as a broadcast TV network.

CurrentstringOptionalSince 2.6-202204

Field facts

Path
app.content.network.name, dooh.content.network.name, site.content.network.name
Object
Network
Type
string
Requirement
Optional
Added
OpenRTB 2.6-202204
Spec section
3.2.23

Example

Where the field sits in a payload, with everything else left out:

{
  "id": "req-1",
  "app": {
    "content": {
      "network": {
        "name": "Northwind Broadcasting"
      }
    }
  }
}

Common mistakes

  • Putting the app name or the channel name here. Network is the parent company or brand, one level above Content.channel.

Version history

Added in OpenRTB 2.6-202204, and present in the latest snapshot. The table shows how each version's spec text types the field.

VersionsType in the specRequiredDeprecated
2.6-202204Added in the first 2.6 release, published without a structured text archive; the 2.6-202210 republication is the first tagged text.
2.6-202210 to 2.6-202606stringNoNo

Related fields

Other Network fields