Network.domain

The network's primary domain. The spec recommends the registrable domain (the public suffix plus one label) so buyers can normalize targeting across sellers.

CurrentstringOptionalSince 2.6-202204

Field facts

Path
app.content.network.domain, dooh.content.network.domain, site.content.network.domain
Object
Network
Type
string
Requirement
Optional
Added
OpenRTB 2.6-202204
Spec section
3.2.23

Example

Where the field sits in a payload, with everything else left out:

{
  "id": "req-1",
  "app": {
    "content": {
      "network": {
        "domain": "northwindtv.example"
      }
    }
  }
}

Common mistakes

  • Sending the app's or the exchange's domain instead of the network's.
  • Sending a subdomain or full URL, which splits one network into several targeting keys.

Version history

Added in OpenRTB 2.6-202204, and present in the latest snapshot. The table shows how each version's spec text types the field.

VersionsType in the specRequiredDeprecated
2.6-202204Added in the first 2.6 release, published without a structured text archive; the 2.6-202210 republication is the first tagged text.
2.6-202210 to 2.6-202606stringNoNo

Related fields

Other Network fields