DurFloors.bidfloor

Minimum bid, as a CPM, for a creative whose duration falls inside this range. Defaults to 0. Creatives outside every defined range fall back to Imp.bidfloor.

CurrentfloatOptionalSince 2.6-202309

Field facts

Path
imp.audio.durfloors.bidfloor, imp.video.durfloors.bidfloor, imp.pmp.deals.durfloors.bidfloor
Object
DurFloors
Type
float
Default
0
Requirement
Optional
Added
OpenRTB 2.6-202309
Spec section
3.2.35

How it is used

On imp.video.durfloors and imp.audio.durfloors the currency is Imp.bidfloorcur. For entries inside a deal the spec does not say whether Deal.bidfloorcur or the Imp's currency applies, so agree on it with the exchange.

Example

Where the field sits in a payload, with everything else left out:

{
  "id": "req-1",
  "imp": [
    {
      "audio": {
        "durfloors": [
          {
            "bidfloor": 18
          }
        ]
      }
    }
  ]
}

Common mistakes

  • Sending a per-second rate here. Per-second floors belong in Video.mincpmpersec or Deal.mincpmpersec.
  • Sending the floor as a string such as "18.00", a type mismatch for a float field.

Version history

Added in OpenRTB 2.6-202309, and present in the latest snapshot. The table shows how each version's spec text types the field.

VersionsType in the specRequiredDeprecated
2.6-202309 to 2.6-202606float, default 0NoNo

Related fields

Other DurFloors fields

For a walkthrough of the whole object, read Bid floors.