Digital Turbine RTB error 206: Creative Filtered - App Bundle Exclusions
What Digital Turbine says
Digital Turbine prints 206 as an app bundle exclusion and maps Blocked Advertiser App to it. That is the OpenRTB 2.5 name. The current OpenRTB list uses 215 for a bundle and 206 for a store id.
Digital Turbine reports this integer in the ${AUCTION_LOSS} macro on the bid's lurl. A search for Digital Turbine RTB error 206 is this code.
What to change
Treat a Digital Turbine 206 as a blocked app. Do not relabel it as a store-id exclusion.
The same number in OpenRTB
OpenRTB loss reason 206 is Creative Filtered - App Store ID Exclusions. Digital Turbine publishes a different reading of this integer. Use the wording above when the loss came from Digital Turbine.
Related
- All Digital Turbine loss reason codes
- The OpenRTB loss reason table
- Digital Turbine bid loss notifications
- Digital Turbine RTB error 204: Creative Filtered - Incorrect Creative Format
- Digital Turbine RTB error 205: Creative Filtered - Advertiser Exclusions
- Digital Turbine RTB error 207: Creative Filtered - Not Secure
- Digital Turbine RTB error 209: Creative Filtered - Category Exclusions