prodq 2 means Prosumer
Semi-professional content from independent creators with real production values.
When to send it
Send 2 for content made by skilled independent creators or small studios: well-produced channels, independent podcasts, and creator series that are not studio productions.
Buyers treat prosumer content as sitting between premium and user generated, with brand-safety review focused on the creator rather than a network. It is confused with 1 for successful creators whose production rivals studio work, and with 3 for casual uploads.
Example
{
"app": {
"content": {
"prodq": 2
}
}
}Fields that carry it
Other values in production qualities
The production qualities list page explains the whole list and its common mistakes.