Placement positions value 7 means Fullscreen
The ad covers the whole screen, as with interstitial, rewarded and app open formats.
When to send it
Send 7 for interstitials, rewarded video, app open ads and other formats that take over the screen. In apps it normally comes with Imp.instl set to 1, and for video with imp.video.pos 7 and a video plcmt of 3 (Interstitial). Several in-app exchange contracts expect that pairing: rtblint's Unity Exchange and Digital Turbine Exchange profiles both require imp.video.pos to be 7.
Buyers use 7 to pick full-screen creative sizes and to apply interstitial pricing. Do not send it in place of Imp.instl, since some buyers read only one of the two. It is also confused with 8 (Partial Screen), which covers formats that share the screen with content, and with 1, which does not fit a slot that covers everything.
Example
{
"imp": [
{
"banner": {
"pos": 7
}
}
]
}Fields that carry it
Other values in placement positions
| Value | Name |
|---|---|
0 | Unknown |
1 | Above The Fold |
2 | Locked (fixed position) |
3 | Below The Fold |
4 | Header |
5 | Footer |
6 | Sidebar |
8 | Partial Screen |
9 | Top Left |
10 | Top Right |
11 | Frame the content |
12 | Double box |
13 | Double box with background |
14 | Bottom Left |
15 | Bottom Right |
16 | L shape |
17 | Reversed L shape |
The placement positions list page explains the whole list and its common mistakes.