Creative subtypes (audio and video) value 10 means DAAST 1.0 Wrapper

DAAST 1.0 Wrapper: a DAAST response that redirects to another DAAST document.

List: Creative Subtypes - Audio/VideoValue 10

When to send it

Send 10 when the audio player follows DAAST 1.0 wrappers. It was added in OpenRTB 2.4 together with 9.

Like 9, it is a legacy value. Audio buyers that serve through an ad server need either 10 or a VAST wrapper value, depending on the template they produce. It is confused with 9 and with 12 (VAST 4.1 Wrapper), the value most audio buyers now look for.

Example

{
  "imp": [
    {
      "audio": {
        "protocols": [
          10
        ]
      }
    }
  ]
}

Fields that carry it

Other values in creative subtypes (audio and video)

ValueName
1VAST 1.0
2VAST 2.0
3VAST 3.0
4VAST 1.0 Wrapper
5VAST 2.0 Wrapper
6VAST 3.0 Wrapper
7VAST 4.0
8VAST 4.0 Wrapper
9DAAST 1.0
11VAST 4.1
12VAST 4.1 Wrapper
13VAST 4.2
14VAST 4.2 Wrapper
15VAST 4.3
16VAST 4.3 Wrapper

The creative subtypes (audio and video) list page explains the whole list and its common mistakes.