context 6 means Other
The content is known but fits none of the other contexts.
When to send it
Send 6 when the seller knows what the content is and it is not video, a game, audio, an application, or text, for example a digital out-of-home screen cycling signage or an interactive kiosk.
Buyers learn little from 6 and may treat it like 7. The two are easy to mix up: 6 says the seller knows the content and it is something else, while 7 says the seller does not know. OpenRTB 2.0 described 6 as covering unknown content as well, which is why some older integrations still use it that way.
Example
{
"app": {
"content": {
"context": 6
}
}
}Fields that carry it
Other values in content contexts
The content contexts list page explains the whole list and its common mistakes.