Bid.w
The width of the creative in device-independent pixels. Added in 2.2.
Field facts
- Path
seatbid.bid.w- Object
- Bid
- Type
- integer
- Requirement
- Optional
- Added
- OpenRTB 2.2
- Spec section
- 4.2.3
How it is used
Send it, with Bid.h, whenever the impression allowed more than one size, for example through Banner.format, so the exchange knows which size the creative fills.
Example
Where the field sits in a payload, with everything else left out:
{
"seatbid": [
{
"bid": [
{
"w": 300
}
]
}
]
}Common mistakes
- Returning a size the impression did not offer.
Version history
Added in OpenRTB 2.2, and present in the latest snapshot. The table shows how each version's spec text types the field.
| Versions | Type in the spec | Required | Deprecated |
|---|---|---|---|
| 2.2 | integer | No | No |
| 2.3 to 2.6-202606 | integer | No | No |
Related fields
Other Bid fields
adidadmadomainapiapisattrbundleburlcatcattaxcidcriddealiddurexpexthhratioidimpidiurllangblanguagelurlmtypenurlpriceprotocolqagmediaratingslotinpodtacticwratio
For a walkthrough of the whole object, read Bid response anatomy.