Xandr RTB error 208: Creative Filtered - Language Exclusions
What Xandr says
The language is excluded.
Xandr reports this integer in the ${AUCTION_LOSS} macro on the bid's lurl. A search for Xandr RTB error 208 is this code.
What was checked
Xandr accepted the bid and rejected the creative. OpenRTB groups 200 through 215 as creative policy: size, format, security, category, attributes, or the app being promoted.
What to change
The creative language is blocked for this placement.
The same number in OpenRTB
OpenRTB loss reason 208 is Creative Filtered - Language Exclusions. Xandr publishes this integer with that meaning.
Related
- All Xandr loss reason codes
- The OpenRTB loss reason table
- Xandr loss reason codes
- Xandr RTB error 205: Creative Filtered - Advertiser Exclusions
- Xandr RTB error 207: Creative Filtered - Not Secure
- Xandr RTB error 209: Creative Filtered - Category Exclusions
- Xandr RTB error 210: Creative Filtered - Creative Attribute Exclusions