Site.inventorypartnerdomain

The domain of a content owner who may monetize part of the site's inventory under an inventory sharing arrangement. Authorization crawlers use it to find the ads.txt file that lists that partner's sellers. Added in 2.6-202211.

CurrentstringOptionalSince 2.6-202211

Field facts

Path: site.inventorypartnerdomain
Object: Site
Type: string
Requirement: Optional
Added: OpenRTB 2.6-202211
Spec section: 3.2.13

How it is used

This covers sites that carry a partner's content, such as an embedded video player, where the partner sells some of the ads. The site owner names the partner in its own ads.txt with the INVENTORYPARTNERDOMAIN variable from ads.txt 1.1, and the partner publishes its authorized sellers in the ads.txt at the root of its domain. Before 2.6-202211 the value lived in site.ext.inventorypartnerdomain.

Example

Where the field sits in a payload, with everything else left out:

{
  "id": "req-1",
  "site": {
    "inventorypartnerdomain": "videopartner.example"
  }
}

Common mistakes

Setting it on ordinary traffic where the site owner sells its own inventory. Leave it out unless a sharing arrangement exists.
Naming a partner that the site owner's ads.txt does not list, which makes the partner's supply look unauthorized.

Version history

Added in OpenRTB 2.6-202211, and present in the latest snapshot. The table shows how each version's spec text types the field.

Versions	Type in the spec	Required	Deprecated
2.6-202211 to 2.6-202606	string	No	No

Versioned rules that name this field

openrtb.2.6-202211.inventorypartnerdomain OpenRTB 2.6-202211 moved inventorypartnerdomain from ext into the Site and App objects.