openrtb.2.6-202606.content.liveness

What it means

OpenRTB 2.6-202606 introduced content.realtime, content.firstbroadcast, which openRTB 2.6-202606 added realtime and firstbroadcast attributes for signaling the liveness of programming on the Content object..

Why it matters

content.realtime is only defined from 2.6-202606 onward. Used against an earlier version it is not valid, and a consumer below 2.6-202606 treats it as an unknown field.

How to fix it

Target OpenRTB 2.6-202606 or later when you send content.realtime, and make sure the value matches the type and any enum the specification defines for it.

Paste your bid request into the tester and select OpenRTB 2.6-202606 to see whether this rule fires against your payload.

Reference

• Specification section: Section 3.2.16
• Source: GitHub release notes: 2.6-202606

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